The high-performance tyre manufacturers and exporters, TVS Srichakra Ltd unveiled their new brand, TVS Eurogrip in August 2019 to cater to the needs of the millennial customer base. Recently the…

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Maruti decides to pull the plug on diesel engines

Hybrid and electric technologies are revolutionizing the automobile industry. India is set to implement the same by 2030. As a result, companies like Maruti are aggressively trying to tap the…

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Toyota-Suzuki rolls out a plan for the hybrid and electric vehicles

The government has placed a strong emphasis on a cleaner and greener mobility solution to address the rising pollution and fuel Import Bill. The Toyota-Suzuki Alliance is readying a host…

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Ola in talks to take on transportation app Ridlr

Cab hailing firm Ola is in talks to buy transportation app Ridlr, as the company wants to expand its range of IT services and also work on their navigation Technology….

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Zoomcar needs to adjust focal of their services.

India’s first car rental company is throwing lights to focus on its consumer experience. Reach of 3000 cars across the country and turnover 121.2 crore makes them India’s biggest self-drive…

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Harley, Triumph, and Ducati watch out! Royal Enfield’s new bike is here

Royal Enfield, which is an Indian motorcycle manufacturing company, originally a British motorcycle company which is well known among Indians in its segment of classical bikes. After dominating the Indian…

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TVS motor company redesigns their marketing division…..

Due to rise in unique customer demands at various points TVS have expanded their extensive product range and also to give tough competition to their rivals i.e. Bajaj auto and…

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Yamaha India to shift its focus to the premium-bike, scooter segment

Yamaha motor is a Japanese manufacturer of motorcycle, marine products such as boats and outboard motors, and other motorized products. In India, it is mainly selling two-wheelers with well-segregated product…

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Lamborghini races after new customers with first SUV

Lamborghini the Volkswagen owned Italian brand and manufacturer of luxury supercars is trying to access new market with its own SUV called as URUS which links to the brands bovine…

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Volkswagen to make brands more distinct to boost efficiency

Volkswagen the German automobile company will make its three mass-market brands more distinct to reduce overlaps and defuse tensions within the car making group. Volkswagen has set out a new focus…

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