Introduction Content marketing is everywhere. But not all content is created equal. Some will grab your attention, while others will barely catch your attention. It’s like making a cup of tea. Sometimes the first time you have it, it’s warm, comforting, and perfectly brewed. Sometimes it’s weak, sometimes it’s too strong, or sometimes it’s just […]
Content Marketing: How To Make Your Content Stand Out Read More »
Key Takeaways from this article: Curate a Captivating Experience Embrace the Art of Storytelling Cultivate a Sense of Community Prioritize Customer-Centricity Unlock the Future of Delight Delivering Joy, One Box At A Time Have you ever wondered, while you sit and relax in your cozy room, enjoying a good watch with a healthy belly laugh,
Subscription Box Marketing: The Art of Curated Delight Read More »
Key takeaways: To understand wireless devices are highly accessible and handy, allowing users to carry them everywhere. To understand wireless technology is the future of advertising. This is more precise than the old traditional way of advertising. To study the widespread use of smartphones among consumers has a significant impact on advertising and marketing. Introduction
Changing advertising with wireless technologies Read More »
Key takeaways: Understanding the concept of mascot and mascot marketing Identifying the impact created by brand mascots in the process of brand development Emphasizing the importance of incorporating personalized features into brand identity elements Learning the detailed process of developing different types of brand mascots Articulating a company’s vision into the mascot design for non-verbal
Mascot Marketing: Role of mascots in brand recognition Read More »
Key takeaways: As the marketing world is evolving constantly one of the aspects of Marketing in gamification which gives you proper customer engagement. Everyone like games and there is a huge market for gaming all over the world Traditional marketing which includes mass marketing will have a lesser impact on customers than the personalized gamified
Gamified marketing: A New Era of the virtual world to spice up the marketing Read More »
Key Takeaways: Only 100 companies are responsible for 71% of global greenhouse gas emissions. That is the power of long-term marketing. If each of these 100 companies used sustainable marketing, global emissions would be drastically reduced. Three pillars constitute sustainable marketing: the economy, society, and the environment. Brands are changing their emphasis from generating revenue
Sustainable Marketing Read More »
Key takeaways: In the current day, digitalization is impacting the world quickly. The new universe of innovation has empowered individuals to associate past the limits of countries, giving expanded space to them to raise their voices, make mindfulness and represent one another. Individuals appreciate ‘brands’ that are more trustworthy Workers and clients battle for brands
Advertisement can make or break a brand Read More »
Key takeaways: The end of an era is here as Starbucks plans to discontinue their legendary disposable cups. Starbucks has been using disposable cups for as far as we can remember. Starbucks is planning to phase out the use of disposable cups by 2025. Last year Starbucks launched the ‘Borrow A Cup’ initiative in the
Starbucks plans to discontinue their legendary disposable cups. Read More »
Key takeaways: Coca-Cola is the world’s third most valuable brand because it has one the most successful marketing strategy. The company’s marketing strategy is very unique and is one of the reasons behind its international reach. They very cleverly entered each market and used emotional marketing to catch their target audience, yet the real masterstroke
Campaigns that shaped the brand Coca Cola in India Read More »
Key Takeaways: Starting your own business has now become easier than ever with entrants like Meesho. This app allows anyone to start their own business by sitting at home without inventory. 70% of revenue is generated from tier 2+ cities. The platform saw a 4X growth in business from 84.8 Cr in 2019 to 341.6
Meesho – India’s latest unicorn Start-Up Read More »
