Haldiram’s Rules the Indian Taste Buds like No Other

Indian snacks maker, Haldiram, is all set to leave behind well-funded international companies in the packaged food and ready-to-eat sector. Haldiram’s revenue grew 13% to cross Rs 4000 cr. surpassing the India turnover of two American fast food rivals Domino’s and McDonald’s put together. Desi Halwai and snacks maker has three distinct area of operations […]

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Amazon plans to launch brick-and-mortar food outlets in India

Amazon has sought the Indian government’s approval to enter the food space in India by opening brick-and-mortar stores to sell food products (produced or manufactured in India) through multiple channels, including offline and online. The company plans to invest Rs 3,500 crore in the proposed entity over the next five years & the new business

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The Hindu gets a Design Refresh

The Hindu, India’s national newspaper since 1878, has undergone a design reboot. It has gone back to contemporary design, sharper packaging and re-energised content. The transformation underlines the organization’s commitment to distinctive journalism and serving genuine readers, while upholding the core values of credibility and accurate reportage. Currently, as the reader is placed at the

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Alpenliebe Gold wants you to celebrate “Chhoti Chhoti khushiyan” in its ad campaign

Perfetti Van Melle owned Alpenliebe Gold, the childhood craving candy of every child, has launched a new communication campaign – CHOTI CHOTI KHUSHIYON KE LIYE. The new campaign is aimed towards celebrating the little joyful moments inside the families which helps deepen bonds among the family members. Alpenliebe has been built as a family brand

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Google takes on Amazon, introduces voice-activated shopping

Google is launching voice-activated shopping from its artificial intelligence-powered Home speaker, in a direct challenge to Amazon’s Alexa devices. Users can simply tell the speaker to order items — diapers, paper towels, or trash bags, for example, and get delivery from any of dozens of participating retailers. The service ties in with tech giant’s delivery

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Dairies take baby steps into growing infant food products

Rising number of working women and increasing awareness is the driving demand for infant foods. Indian private dairy firms are increasingly looking at expanding capacities to produce infant food to serve clients in business-to-business segment, as the market for infant food is witnessing a healthy growth. Some private dairies like Schreiber Dynamix and Prabhat Dairy

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Britannia

Chai time or breakfast, the biscuit tradition of Indian snack routine will never be obsolete. This was aptly identified and exploited by Britannia which only led to us devouring our Good days, Little hearts and the chocolate lover’s Bourbon. So what made the robust marketing of the brand, let’s have a look ? The Company

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Apple to start India manufacturing in coming months with iPhone SE: Report

AppleInc in the coming months will start assembling its lower-priced Iphone SE models at a contract manufacturer’s plant in the technology hub of Bengaluru, an industry source with direct knowledge of the matter said on Friday. Apple’s Taiwanese manufacturing partner Wistron Corp is setting up a plant in Bangalore to focus solely on assembling iPhones, a

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