TECHNOLOGY

Firms such as Samsung and Ford are going back to the promise of superior service, as technology ceases to be the key differentiation in a cluttered market. Service can then become the USP or hook for a brand to help it stand out of the clutter. Ford’s recent ad in which it plays up the […]

Amazon unveiled the new virtual Dash buttons, essentially one-click buy buttonson its website and mobile app. The feature is only available for Amazon Prime members. It will allow prime members to re-order products such as Tide detergent, Huggies diapers and Gillette products by pushing a button. Dash buttons are created based on the items a

FreeCharge has partnered with Reliance Mutual Fund to introduce mutual funds on its platform. Users on this platform can invest in a Money Market Mutual Fund that targets higher returns than those available on savings bank accounts. The process of investing to redemption is entirely paperless. The initial subscription starts at Rs 500 for money market mutual fund

WhatsApp Enterprise will be a new platform targeting business users and allowing businesses to send messages to their targeted audiences directly through WhatsApp WhatsApp is working on bringing structured messages specifically for its enterprise users to send direct messages to over one billion WhatsApp users. Structured messages will be monitored by an administrator. The service is expected

The country’s largest Smart phone maker, Samsung India, is betting big on second- and third-time Smartphone buyers to drive sales of it’s newly launched Galaxy C9 Pro. “We do innovations keeping consumers in mind. We are confident that the launch of Galaxy C9 Pro will revolutionary the market. It is actually targeting second- and third-time buyers who are

Apple has overseen a decline in the iPhone sales for the 1st time ever. This may be an early indication that Apple Inc. needs to change its strategy so that it doesn’t play catch up with its competitors. In 2007, Apple was a $70 billion In 2015, its annual profits amounted to $18 billion, with

OnePlus opened its first ‘Experience Store’ in Bengaluru. It will be a one-stop destination & provide customers to experience the complete range of OnePlus products including smartphones, accessories and lifestyle merchandise. The store will also act as a hub of various community engagement activities. Source: http://bit.ly/2jixQhU

Mumbai Traffic Police’s pet project MTPapp, an e-challan system is finally announced. It is an app which enables users to do cashless transactions, like pay fines when tickets are sent to their numbers when caught violating rules. The system currently works only on android. This will help in curbing corruption. The system is already in

 Kentucky Fried Chicken (KFC) launched its first Artificial Intelligence (AI) enabled cafe in Beijing. It is the first smart restaurant started by KFC with the help of Chinese search engine giant Baidu. Customers can walk right in and get their faces scanned by a machine, allowing the computer to identify a diner’s face, gender, age and mood.

Electronics brand Akai has re-entered the Indian market through its licensee Hometech Digital and is aiming to have around Rs1500-2000 crore sales in the next 4 years. Hometech Digital has launched 60 products under Akai brand in various categories including LED TV, washing machines, air conditioners and home appliances. As a part of its strategy,