WhatsApp to Rollout an ‘Enterprise’ Service Later This Year?

  • WhatsApp Enterprise will be a new platform targeting business users and allowing businesses to send messages to their targeted audiences directly through WhatsApp
  • WhatsApp is working on bringing structured messages specifically for its enterprise users to send direct messages to over one billion WhatsApp users.
  • Structured messages will be monitored by an administrator.
  • The service is expected to go live later this year.
  • A feature of translation in multiple languages will help to deliver messages in a translated form to the recipient language making the collaboration in business among parts of the world easier.
  • For ex: User can type in English and it will automatically be translated into Chinese or German based on the preferred language of the recipient.
  • WhatsApp might keep the service free of ads so that the expectation from business integration would keep things relevant and useful.
  • WhatsApp Enterprise will be available on iOS, Windows Phone, and Android OS.
Date : 17th january 2017
Source : http://bit.ly/2jDz0EQ