Vivohas launched its new phone, Vivo V5 Plus. In order to reach its customers, the brand has come up with the idea of a romantic film featuring its brand ambassador, Ranveer Singh.
It portrays Singh taking pictures from the phone camera while travelling across the world to meet his. The film showcases how the Vivo V5 Plus’ 20MP camera connects the two lovers and captures the perfect selfie moment.
The new TVC captures the true essence of our latest offering V5 plus in a refreshing manner, which is designed to offer crystal clear clarity and additional depth of field.
The brand makes a unique product promise with the 20 MP dual front camera along with high tech features like background bokeh, shot re-focus and of course the moonlight glow, to click the perfect selfie.
The brand wanted to make the audiences emotionally connect with the product and portray the features against the romantic love story of Ranveer Singh showcased in the TVC. It would help the brand to grow using the emotional connect with their consumers.