Amazon introduces digital Dash buttons

  • Amazon unveiled the new virtual Dash buttons, essentially one-click buy buttonson its website and mobile app.
  • The feature is only available for Amazon Prime members.
  • It will allow prime members to re-order products such as Tide detergent, Huggies diapers and Gillette products by pushing a button.
  • Dash buttons are created based on the items a customer orders the most & can be added or deleted to create our own set of easily clickable items.
  • Prime customers will be able to create virtual dash button on ‘millions’ of Prime eligible products.
Amazon launched its thumb-sized Dash button in 2015.