$2billion food delivery start-up Deliveroo of UK all set to entered operations in India……

The energetic online food delivery start-up of UK Deliveroo valued at $2 billion who began their operations in 2015 is preparing to launch locally next year. The European start-up is…

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How Myntra, Paytm and other startups are driving gender diversity agenda

Many Startups are taking an initiative to remove the gender diversity gap Paytm took the initiative by providing an email helpline for female employees so that they can address any…

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Self drive car co Zoomcar plans to foray further into east and south India

Self-driven Zoomcar is currently across 24 cities in India, top markets are Bengaluru, Delhi, Mumbai, and Hyderabad. 200 employees are working under Zoomcar right now with 3000 cars and plan…

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Megacool Launches Word-of-Mouth Marketing Tool for Mobile Games

Megacool, a mobile game technology start-up announced that the company’s API (Application Programming Interface), which allows mobile game developers to add a seamless way to share game moments through GIFs,…

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Paytm rolls out gold for cashback 

Paytm has introduced the feature of availing cashback in the form of Paytm Gold. The cashback in the form of gold savings can be bought at a denomination of as…

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Web URL shortener Bitly raises 405 crores funding 

Bitly is announcing that it has raised $ 63 million in additional funding from spectrum equity- a deal that gives the growth equity firm a majority stake in Bitly. It…

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Italian motorcycle maker Ducati to launch its apparel line exclusively through Flipkart

Italian motorcycle maker Ducati is bringing its apparel line to India in an exclusive licensing deal with Flipkart.  Flipkart has signed a licensing deal with Ducati allowing Ducati to manufacture…

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As Ola &Uber drivers strike, Jugnoo forays into taxi aggregation business

As a crippling strike by drivers of Ola and Uber enters the third day, auto rickshaw aggregator, Jugnoo said it is entering the taxi aggregation business. The company says its strategy…

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Startups may not offer online credit on midnight purchases 

Startups like ePayLater, Simpl, PayU allow online buyers to make purchases instantly and pay their bills later with zero or a minimal interest. They are likely to reject credit request…

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Oyo to add over 200 townhouse hotels by end 2017

Hotel room aggregator Oyo plans to add 200 ‘townhouse hotels’ by end of 2017 across India. It plans to include 60 hotels across seven cities in the South. Out of…

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4th International Marketing Conference 2019

4th International Marketing Conference