Italian motorcycle maker Ducati to launch its apparel line exclusively through Flipkart

  • Italian motorcycle maker Ducati is bringing its apparel line to India in an exclusive licensing deal with Flipkart. 
  • Flipkart has signed a licensing deal with Ducati allowing Ducati to manufacture T-shirts, shirts, jeans & its entire apparel line.
  • Apart from selling superbikes in the country, the company also sells jackets, Tshirts, caps & motorsports gear. 
  • However, the demand for such apparels is not only limited here but even globally.
  • Amazon India also sells various Ducati-branded clothing products on its website.
  • As per reports Volkswagen, which owns Ducati, is considering selling the motorcycle company in order to streamline operations. 

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