LIFESTYLE

Vistara Airlines plans to introduce a “signature drink” & are reworking on its menu choices for passengers onboard. The airline has started gathering details about its menus since its inception in 2015. Vistara changes its menus twice a year, once in April & other during October-November. New ideas are expected in June for the next

United Breweries will be betting on its new strong brew, Kingfisher Storm, to regain all the lost investors that have crossed over to Carlsberg. The storm will directly compete with Carlsberg elephant, Tuborg Strong and recently launched Tuborg Classic. The product will be rolled out in next 1.5 years. It is one of the most

The $1.3-billion Louvre Hotels Group which got acquired by Shanghai-based Jin Jiang International Holdings in 2016, plans to bring in more brands in the mid & budget segment in India. Louvre Group will be using Sarovar Hotels as a vehicle to bring in Campanile & Kyriad in the 3-star budget segment to promote more brands

The acquisition of Candere will make Kalyan Jewellers presence felt in the online jewelry segment. This is Kalyan Jewellers 1st strategic, a move in search of aggressive growth plans, both organically and inorganically. Candere was established in 2013 and sells jewelry online in India, US and UK. This acquisition will help Kalyan Jewellers establish a

Hotel chain Marriott International Inc., has started a major integration program after its acquisition of Starwood Hotels & Resorts, making it the largest hotel chain in the world with over 5,800 properties under 30 hotel brands in more than 110 countries.  Marriott is looking at bringing more global brands from the combined entity to India

Hotel chain Accor-Hotels which owns brands like Ibis, Novotel and Pullman in India, is primarily focusing on expanding the luxury segment in emerging markets like India. Accor-Hotels acquired luxury brands Fairmont and Raffles in a $2.7 billion deal last year and luxury is over one-third of Accor’s hotel revenues globally.  Accor Hotels is looking at

The Oberoi has opened its new resort in Al Zorah. Set within 247 acres of rich ecological wetland in Al Zorah, the resort is in line with the group’s focus on luxury.  Its proximity to Dubai – it’s just 25 minutes from the airport – makes it ideal for a weekend break.  The Oberoi’s signature

The Nivea deodorant commercial included a picture of a woman and the slogan “White is Purity.” The ad was posted on Nivea’s Middle East Facebook page with the caption: “Keep it clean, keep it bright. Don’t let anything ruin it.” After this post, the social media users accused the brand of being racist and insensitive

When it was launched 15 years ago, Crocs became the darling of the fashion world. But like many other brands, the company expanded too quickly, distributing overseas and setting up retail locations in geographies not necessarily appropriate. It has spent years trying to rejuvenate the brand and on 10th April 2017 will debut a spring