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Travel Company Thomas Cook launched innovative travel packages for mothers. Easy to access destinations like Singapore, Dubai, Oman, Sri Lanka, etc. are included in these packages. Thomas Cook’s president said, “India’s mommy travellers are the next growth drivers and our product team has developed packages personalized to serve their needs”. Source: http://bit.ly/2q6534s   [row][third_paragraph]   […]

Kerala Tourismhas launched a mobile app, Visit Kerala Adventure, to help one to explore many hotspots of Kerala through fun and interactive games. From unveiling a ‘Red God’ in Kannur to being the ‘Sea Tamer’ of Kovalam, each game’s activity revolves around the specialty of a specific destination. Also, the player can win discount vouchers

Google has launched a new app called Areo, allowing users to order meals from nearby restaurants or schedule appointments with local service professionals, including electricians, painters, cleaners, plumbers, & more. Users can search for dishes or restaurants, even filter by vegetarian option or book appointment times with local pros. & pay via card, net banking or

CarDekho is set to enter the auto insurance broking business, under the name Girnar Insurance Brokers. The move will enable customers to buy insurance, locate cashless services garages, settle claims & check documents. An app will be launched attempting to understand the risk profile of users & advising them on buying a policy that has terms &

Yahoo launched content marketing solution, “Storytellers” to drive customer engagement. It will be linked with Yahoo Gemini – a marketplace for mobile ads. Gurmit Singh, Managing director and Vice President of Yahoo said: “With Yahoo Storytellers, we are offering a better way for brands to create powerful content that’s informed by data and engages the

Watch this sarcastic commercial by Paytm

Incredible India, Make in India, God’s own country, these are some of the eye catching campaigns to promote the country, but are these pitched perfectly? Even though the Union Ministry of Tourism, is now trying to bring some convergence in the marketing of the nation. It hopes to make the Incredible India, the mother campaign

Online furniture brand Urban Ladder plans to roll out smaller retail stores ahead of global furniture giant Ikea’s retail foray in Hyderabad & Bengaluru.  Their first offline retail store of 7,500 square foot in Bengaluru is scheduled for a possible launch on June 1, 2017. 20 stores in the next two years are expected as

Restaurants in Indian cities are experimenting with innovative and alternative low-calorie dishes to cater to the tastes of the new age devout.  Hotels are presenting dishesthat give patrons the chance to follow the nine-day fast & at the same time indulge in a range of splendid There is a gradual shift to healthier, low-calorie alternatives from traditional

Usha International, having the turnover of Rs. 2200 crore in the last fiscal year, is expecting to grow its mainstay segment sewing machines and cooking appliances by 25 percent in 2017-18. “We are eyeing a 50 percent growth for cooking appliances and around 10-12 per cent for sewing machines, so the total of the two would