Key takeaways: To understand wireless devices are highly accessible and handy, allowing users to carry them everywhere. To understand wireless technology is the future of advertising. This is more precise than the old traditional way of advertising. To study the widespread use of smartphones among consumers has a significant impact on advertising and marketing. Introduction […]
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Key takeaways: Understanding the concept of mascot and mascot marketing Identifying the impact created by brand mascots in the process of brand development Emphasizing the importance of incorporating personalized features into brand identity elements Learning the detailed process of developing different types of brand mascots Articulating a company’s vision into the mascot design for non-verbal
Mascot Marketing: Role of mascots in brand recognition Read More »
Key Takeaways: Clear understanding of visual image personality and its role in branding. Exploration of key components: logos, colors, typography, and imagery. Insights into VIP’s impact on brand recognition, emotional connections, and messaging. Practical steps for implementing VIP effectively in advertising campaigns. Real-world examples showcasing successful VIP strategies. Introduction: In today’s highly competitive marketplace, businesses
Visual Image Personality (VIP): A Game-Changing Strategy for Effective Branding Read More »
Key takeaways from this article: Understanding the Significance of Artificial Intelligence in the Modern Market. Understanding the transformation in marketing tactics due to AI. Generative AI is generating the interest of the audience towards the product and service. Ways in which AI is helping brands to create a social media presence. What is AI Marketing?
EVOLUTION IN MARKETING THROUGH AI ADVANCEMENTS Read More »
Key takeaways: Artificial intelligence is growing at the speed of light which eventually helps humankind in its everyday tasks. In the marketing world, there are many aspects that can be easily overcome with the help of Artificial intelligence. Different types of AI tools in the market are available for different purposes which can reduce the
Exploring AI Tools: A Guide For Marketers Read More »
Key Takeaways: The metaverse offers a virtual realm where brands can create immersive and interactive experiences to engage customers on a deeper level through memorable virtual experiences Brands across various industries, including fashion, gaming, sports, and entertainment, are leveraging the metaverse in marketing to drive brand awareness, enhance customer engagement, and create unique experiences The
The Metaverse: Revolutionizing Branding and Marketing Read More »
Key takeaways: To understand the importance of the changing market Understanding the key takeaways of the book ‘who moved my cheese’ Understanding cases and brand stories of changing with the market and relating them to phrases of the book. In today’s Changing Market and the world, we all are trying to adapt and so are
Moving With the Cheese: Adapting the changing market Read More »
Key takeaways: As the marketing world is evolving constantly one of the aspects of Marketing in gamification which gives you proper customer engagement. Everyone like games and there is a huge market for gaming all over the world Traditional marketing which includes mass marketing will have a lesser impact on customers than the personalized gamified
Gamified marketing: A New Era of the virtual world to spice up the marketing Read More »
Key takeaways: IPL, the most successful franchise league in cricket, uses marketing tools to make the league successful. They use traditional as well as modern approaches to promote the game. Marketing is an element of sports promotion that involves a wide variety of sectors of the sports industry, including broadcasting, advertising, social media, digital platforms,
Promotion strategy of the IPL Read More »
Key takeaways: The revolutionary journey of evolution of the ITC brand has been possible through tremendous marketing strategies and an understanding of customer perceived value. The brand has strategically implemented fast forward and backward integration to expand its business portfolio and use this to leverage its position in the industry. ITC is gaining a strong
ITC’s evolution from a tobacco-selling brand to a conglomerate over 100 years Read More »
