Visa the payments technology company, launched their new brand campaign Reimagine India. This campaign is based on the platform for Visa in India- “You reimagine India.We reimagine payments”.
The campaign captures the spirit of the new Indian who is boundary-pushing and wants to be unbound from anything that slows him/her down.
Visa is creating a friction-less world of digital money so that people can go about their lives smoothly and without everyday payment interruptions.
Inspired by transformational stories of ageless progressive Indians Visa, embodies this spirit that’s leading today’s India Reimagined.
Visa is an enabler. It is an enabler of dreams, promises and aspirations of consumers especially millennials who do not recognize barriers and want to use reimagined payment experiences as they #ReimagineIndia.