‘Jaage Raho, Aage raho’ is KOPIKO’s new mantra

  • KOPIKO launched its new commercial for coffee candy.
  • It shows how Kopiko’s candy keeps him up in day to day life.
  • Achyut Kasireddy, managing director of India and Indian Sub-continent, Inbisco India Pvt. Ltd. said, “KOPIKO is the first candy with real coffee extracts that gives the unique experience of ‘real coffee’ anytime and anywhere. It is a smooth, creamy, mini cappuccino treat that is not just wonderful to taste, but also helps you stay alert.”
  • “The new TVC highlights KOPIKO’s proposition as a candy that helps recharge energies and stay alert, because of its real coffee extracts.”
  • As the confectionary category is cluttered, it is difficult to retain the top position in India.
  • The humorous and relevant ad will definitely help Kopiko’s vision.
 Source: http://bit.ly/2rAk955


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