India is the new fastest growing market for Amazon Prime.

Amazon prime membership in India has grown to 5 times since the beginning of this year. Prime was offer for Rs. 499 initially and was then increasing to the original level of Rs. 999 in the matter of days.
  • More Prime members have joined in India than in any other country in the first year, making India the fastest growing market.
  • Early delivery of the product, TV serials and movies, discounts and deals are the benefits of Amazon Prime.
  • Amazon is collaborating and working on creating original content with music labels.
  • 40% of the total orders on Amazon are from Prime customers.
  • The Great Indian Festival Sale witnessed one out of three orders from Amazon Prime.
Amazon is not vying for No.1 but being a customer oriented organization they want to keep innovating for customers.They believe market place, Amazon website service and Prime are the 3 elements that make customer love business.
Source: http://bit.ly/2zqMtZn

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