Chinese smartphone maker Transsion Holdings to launch its premium smartphone brand Infinix in India. Infinix is an online only brand & will be available exclusively on Flipkart.
Infinix has positioned itself as the most preferred brand for youth who are internet savvy.
Globally, it is offering smartphones in four different categories-Zero is premium series, Note is the medium series focusing on large displays, S series focusing on Selfies & Hot is the entry level series focused on Youth.
It is launching two smartphones in India – one from the Note series & another from the Hot series.
Aiming to compete against Xiaomi, the Infinix Note 4 is priced at Rs 8,999.
The company has also launched Hot 4 Pro, in the entry-level category.
Infinix already has over 850 service centres across India.
It also offers a free screen replacement within 100 days of purchase.
