The influx of Chinese smartphone brands in India doesn’t seem to end. After Transsion Holdings’ Infinix to make its India debut soon, a new entrant Comio from Chinese ODM Topwise will hold its launch event on August 18.
Comio would be targeting the offline market.
The competitive price segment is between Rs 6,000 & Rs 15,000.
Comio plans to invest Rs 500 cr in the next two years to build its presence in India.
It aims to capture at least five percent market share in the Indian smartphone market in the next three years
Comio which will initially source its smartphones from China plans to set up a manufacturing base in India.
It will later rope in third-party manufacturers.
TopWise Communications which used to make products for Indian smartphone companies like Micromax will no longer do that & use all resources for Comio in India.
With Comio’s plan to make an entry into one of the most competitive smartphone markets, especially dominated by Chinese players like Xiaomi, Vivo & Oppo, Comio aims to make its after-sales services strong, & not just focus on grabbing market share.
