ShopClues goes offline in search of 1 lakh sellers

  • Online marketplace ShopClues has launched e-commerce enablement initiatives like a mobile point-of-sale system, QR code-enabled digital payments and business credit card as part of its offline strategy to on-board close to 1 lakh merchants by 2018-end.
  • The business credit card offering is being developed in association with RBL Bank.
  • These offerings, targeted mainly at small and medium enterprises (SMEs), will be called Saarthi, and are also open to merchants outside the ShopClues network to help them create an online presence and provide digital payment options for their physical business.
  • The Reach PoS has multiple payment options including wallets, credit and debit cards, net banking and others. In case the merchant does not have a smartphone, they provide them with a QR code through which customers can pay.
  • ShopClues has also developed a co-branded credit card for ease of accessing capital for business transactions. ShopClues has rolled out these services, which will be chargeable, across 15 cities targeting the SME base in Kanpur, Ludhiana, Jalandhar, Kanchipuram, Thirupur and other locations.


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