Republic TV launched their mobile 1st digital destination, Republicworld.com. It will feature long-format Live and VoD (Video on Demand) content in the form of vertical videos specially created for mobile audiences.
Today, there is exponential growth in mobile video consumption, the vertical video format will give Republic audience and native viewing experience.
It will also provide 360-degree and Virtual Reality content for viewers for an immersive news experience. It will the first one to do so.
In the digital content space, there is no single dominant global player operating out of South Asia, so seeing this opportunity they have decided to enter into this segment.
Every week VR videos will be released and the team has been trained in VR by experts from Canada and France.
