Paytm now Opens a ‘Mall’ on your Phone

  • Paytm has launched a separate smartphone application and website for the online marketplace business called ‘Paytm Mall’
  • Paytm Mall is inspired by Alibaba’s business-to-consumer portal TMall.
  • It will focus on structured categories and brand-authorised stores with a focus on electronics, top fashion brands and FMCG
  • A new app Paytm Mall on Android and a website called has been launched to offer a combination of the mall and bazaar concepts to consumers.
  • The unstructured shopping channel on Paytm, will provide consumers a wide range of domestic and international assortments & both concepts will use debit, credit cards, net banking, Paytm and UPI as modes of payment.

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