Perfetti Van Melle owned Happydent has joined hands with the smile foundation to work for the underprivileged children to bring smiles on these children’s face through the campaign Happydent Smile Please. The help will be in kind and cash by contributing Rs. 5 to the smile foundation for every valid entry received and hoping to add up to Rs. 5 Lakhs through the initiative.
Smile Foundation, which believed to conquer the problems of society like healthcare, poverty, population control, unemployment or human rights, there is no better place to initiate from the education, and the same will be implemented by smile foundation through its ‘Mission Education’.
MunirLamba, associate category director of Perfetti Van Melle, said in a statement, “We are extremely happy to be partnering with the Smile Foundation for this initiative. The noble cause is completely in sync with the benefit offering of Happydent which is ‘Sparkling Smiles’. We look forward to enthusiastic participation from all across the country”.