Amazon plans to launch brick-and-mortar food outlets in India

  • Amazon has sought the Indian government’s approval to enter the food space in India by opening brick-and-mortar stores to sell food products (produced or manufactured in India) through multiple channels, including offline and online.
  • The company plans to invest Rs 3,500 crore in the proposed entity over the next five years & the new business unit would sell third-party or its own private labels of locally produced and packaged food products.
  • The move is likely to give Amazon, a huge competitive advantage against home-grown Flipkart that currently holds the leadership position.
  • The company’s first brick-and-mortar grocery store, under the brand name Amazon Go, is scheduled to be launched soon in Seattle.

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