UrbanClap has announced and exclusive partnership with Snapdeal -a leading e-commerce player, for a co-branded CSR initiative this Christmas.
Over 25 NGOs from all over the country have been selected for this unique activity, which is being initiated by Snapdeal Sunshine.
As a part of this initiative, both the companies are inviting customers to donate ‘Happiness Boxes’ to selected NGOs to help them arrange and celebrate Christmas and New Year.
People who contribute their share will receive special invites to attend these events at the location of the NGO chosen by them.
The CSR initiative commenced on 17th December 2016 and will continue till the 5th January 2017. Apart from UrbanClap and Snapdeal, Uber is also a partof this initiative to fulfill the commuting requirements of customers invited at the NGOs of their choice.
Co-Branding is the practice of using multiple brand names together on a single product or service. When effectively done, it provides for companies to combine forces so that their marketing efforts work in synergy.