With a view to tap the e-commerce market, leading chocolate and confectionery maker Mondelez India has tied-up with Amazon India to launch a virtual ‘Chocolate and Sweet Store’.
The Chocolate and Sweet Store will focus on the gifting segment and customise offerings for individual consumers.
It will enhance the gifting portfolio.
The strategic partnership with e-commerce giant Amazon.in, will help Mondelez India to drive penetration of their chocolate portfolio.