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  Movie marketing has the power to influence and position a concept in the mind of the audience. In...

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Evidence-based Marketing is a strategy that companies use to market itself. It not only includes research, statistics of the data,...

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With a number of rumors and misleading information spreading on WhatsApp in India, it had run campaigns regarding offering tips to users...

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Gillette’s newest campaign with a tagline of ‘The Best a Man can Get’ was meant to target the male...

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food & Health

E- Choupal

ITC Ltd launched an online portal for the farmers named E-Choupal. It is a part of ITC’s multi-dimensional integrated Rural...

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Croma is an infinity retail store of electronics owned by Tata Group.  It has its presence in 21 cities...

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