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Nowadays it is very difficult to sustain into the competition without content. To promote and advertise your brand through...

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The decline in the value of decentralized digital currency bitcoins enables blockchain technology to step into the retail businesses....

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Strategic marketing techniques play a very important role in order to create an effective brand.  It is must for...

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The government is drafting e-commerce policy in order to keep a check on deep discounts provided by major e-commerce...

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The flexibility of expanding business on the digital platform by the companies has added options and channels for consumers...

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The purchasing decision behind buying of a product mostly depends on its cost. Based on this dilemma an experimental...

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Organisations used to adopt various techniques to get into deep insights of the business environment. they also use different...

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Every marketing coin has two sides. One throws light on the brand whereas the other throws light on the...

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The Indian arm of Unilever plc will use Artificial Intelligence software Jarvis to extract details of the purchase made...

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In this era of digitalization traditional method of advertising is on the verge of extinction. In today’s world, all...

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