Social media has been in headlines for past couple of weeks that too not for some good reasons. Starting...Read More
A marketing enthusiast who loves to observe, write, learn and create. Mahak has always found a strange solace in ambiguous things in life like fogs, hazy pictures, vague memories, cryptic writings and the grey areas of life.
Anti-China sentiment have again stirred up in the country after the deaths of 20 Indian soldiers in a clash...Read More
` The Covid-19 pandemic has put numerous brands in a very difficult position and...Read More
The Covid-19 pandemic has stripped all of us from our normal routine. While the marketers are planning strategies...Read More
What is the legitimate and authentic space for the brands to act, for ensuring both short term survival...Read More
Burger King caused a stir with the launch of its global campaign that features its prized Whopper burger decaying...Read More
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